Johnny Apple Hype
January 4th, 2002I’m starting off my New Year off with a second Christmas. That’s right! The Apple Marketing department has gotten me that worked up. By noon Monday (the time that Steve Jobs gives his keynote address at MacWorld Expo in San Francisco), I’ll be a bundle of twisted nerves and hopefully teary-eyed and/or vomiting by the speech’s end.
The countdown to the event has been hyped on Apple’s website with an approach so cockey and so wonderfully inciting that it’s hard to imagine a disappoint could await. But you never do know with my favorite computer maker. Hopefully, lessons were learned with the apparent over-hype that surrounded the iPod. That, we can at least blame somewhat on the rumor sites and some derelict predictors themselves for thinking, well… a little too different.
But nontheless, in the spirit of good fun that most Mac Addicts are enjoying around this time, I’m willing to lay out some predictions of my own. Let’s call it Christmas list #2.
My magic crystal iBall tells me that a few things are likely to happen, all of them adding up to the “Way Beyond” expectation they’ve been promoting.
- The iMac will have a major revision. No big surprise there.
- A new G5 processor architecture will be introduced. It will kick major ass.
- A new FireWire dubbed GigaWire will be built into a new line of PowerMacs and/or PowerBooks.
- It will be complemented in the AirPort base station and feature the ability to transfer data wirelessly.
- Mac OS X running on Intel will be demonstrated, but no one will care.
- Adobe will announce a Mac OS X compatible version of Photoshop and top off the keynote with the stunning news that Apple, Adobe, and Disney have merged.
- Mike will call Liz to ask if it’s okay to start adding to the AppleLoan already in effect.
- Mike will be teary-eyed and/or vomiting
We’ll see how far off the mark I am in a few days. Sweet anticipation.