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Google and the Iceberg Principle of Design

A lot has already been said about Douglas Bowman’s decision to leave Google. From what I understand, he was the company’s first visual designer. I don’t know the man, but I think we can take his perspective, at least, at face value. In his goodbye post, he offers a glimpse of the design culture at […]


Thinking Outside the Bottle

Somebody recently shared with me an article from Fast Company magazine about a winery that’s replaced their traditional glass bottles with more forward-thinking recyclable carton packages. The resultant environmental affect claims to produce a carbon footprint ten times smaller than traditional glass bottles once the savings for weight, shipping, and disposal are all tallied in […]


The Impossible Dream

The powerful and moving story of Jill Bolte Taylor’s stroke reminds me why I tend to be so personally interested in the mechanics of the human brain, sometimes taking great lengths to apply that interest into my own discipline. In 1983 my grandfather suffered a debilitating stroke which rendered the left side of his entire […]


design, user experience

Comments Off on Desire and Intent

Desire and Intent

Given the semantic nature of the argument, I’ve tried to avoid splitting this hair. But I’m started to see an important distinction between two very similar words which are often used to describe a user’s potential behavioral motivation–desire and intent. While these two words appear to have the same meaning in certain contexts, I think […]


Usable Taco Shell Design

The patent for this invention takes 65 paragraphs to explain a design that’s utterly, if not painfully, obvious in hindsight–the square taco. The self-standing taco shell makes it easier to prepare multiple tacos at the same time. This advantage is especially desirable in fast food, cafeteria and party environments where multiple tacos are being prepared […]


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